Tupperware Air Purifier - Project Pitch
Breaking into New product categories.
To gain an HVAC foothold in Asia-Pac's HVAC market, I was tasked with advocating for & developing an air purification experience.
Advocating focused on validating HVAC by addressing the full product life cycle: market needs, selling situation, off-site control via smart home connectivity, consumables and, lastly, the development of a future-proof modularity system to improve the platform's longevity.
Production Date: January 2018
EXPERIENCE GAINED:
Storytelling to Garner Support
Wi-Fi / Bluetooth Integration
Below is the Validation Pitch presented to 20+ Tupperware Markets.